Dena’s Boutique

Dena’s Boutique is an independent retailer in Langley, BC. They specialize in European styles for the mature fashion-forward woman.

The owner, Dena, needed a designer who could extend her brand through email marketing and align with her store vision. To do this I created a monthly newsletter using Mailchimp. Layouts are first designed using Illustrator and/or Photoshop. This is a great way to connect with her customers and advertise what’s happening in the store. From there I create similar graphics that can be used on her Social Media while the e-newsletter campaign runs.

Dena also needed a website that reflected her store vision and showcased seasonal products. The challenge of this website was to create an informative website that showed off the amazing fashions in the boutique, without having an e-commerce component. We accomplished this by creating a custom Wordpress site that can be updated each season with new looks.

Visit the website: denasboutique.com

E-Newsletter Marketing / Social Media Graphics / Website Design